Himmel Media LLC
In-House Creative and
Media Buying Agency
Never in sixty years have we ever delegated the development of brand strategy to an outside advertising or media buying agency, as sourcing the most strategically important part of the business, marketing, to outside third parties can only create distance between management and their key asset, the brand.
Moreover, the use of outside agencies drives up the cost of television commercial production, agency creative talent, and does not necessarily align with a media plan that promotes frequency of advertising messages to build sustainable, long term top of mind awareness.
And so, Himmel Media LLC always handled on its own the:​​​​​
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Creative advertising development
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Copywriting and television and radio commercial production
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Media planning and buying
By owning our own media-buying company, we were able to:
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Keep commercial production costs low
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Retained direct control of the creative advertising development and all media buying activities
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Develop direct long-term relationships with all media suppliers, so that we could seize opportunistic, media buying opportunities
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Buy media time cost-effectively and efficiently
The net outcome
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Himmel Media marketing and media know-how can deliver: